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A brief overview of the of the email
marketing project undertaken for GE Capital in the Autumn
of 2003.
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- We designed the email
to the specification of GEC Capital and agreed
on the date to send the emails.
- We uploaded the email
to our bullet proof server and sent the emails
in one batch (taking about an hour).
- We received over 60
incoming enquiries within 3 days of the campaign,
which were forwarded to GEC Capital.
- The incoming enquires
resulted in several fleet contacts and numerous
sales being generated.
- The email marketing project
also raised awareness in the chosen region and
highlighted some of their special offers at
that time.
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